In this episode of Swift Start Go, I sit down with Urvashi and Shrikant, the founders of PrioriWise, to explore how small businesses can harness AI without breaking the bank—and why vibe coding might be their secret weapon. We dive into bootstrapping with free tools, how a game-changing book (Running Lean by Ash Maurya) shaped their approach, and why “start small, dream big” is their mantra. Plus, we get into AI’s environmental footprint and how they’re building a sustainable, accessible startup journey. 🚀
What we cover:
Bootstrapping with free AI tools—Google Sheets to full platforms
The influence of Running Lean on their strategy
The power of starting small but aiming big
AI’s energy consumption and eco-conscious practices
The top hack saving them hours and dollars (their AI sidekick, Gija)
Standing out against tech giants and niching down
🌟 Featuring: Urvashi Batra and Shrikant Kshirsagar, PrioriWise founders
🎙️ Hosted by: Caroline Swift Holden, creator of Swift Start Go
🔗 Check out PrioriWise at PrioriWise.ai or follow the company on LinkedIn, Instagram, Facebook, and follow Urvashi and Shrikant on LinkedIn.
🚀 Want to get to know and learn more about women in leadership? Check out the AI Powered Women's Conference hosted at MIT, a hands-on summit empowering women with practical AI skills, wisdom, and connection.
🎯 For more startup stories, AI tips, and behind-the-scenes insights, subscribe and follow me on LinkedIn or your platform of choice and watch the full video on Youtube.
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